PERKASIE, Pa. (February 2020) – Penn Community Bank, the largest mutual bank headquartered in Southeastern Pennsylvania, has launched a reenergized brand highlighting the institution’s local roots and commitment to economic growth throughout the region. At the same time, it unveiled an updated online experience for customers and community members which complements the refreshed positioning.
“We didn’t go into this process looking to ‘rebrand’ the bank or make sweeping changes to who we are or how we do business. What we’ve really done is put a spotlight on our authentic identity and doubled down on expressing it to our customers and communities,” said Jeane M. Vidoni, President and CEO of Penn Community Bank. “Our commitment to growing families, businesses, and our region is at the heart of everything we do.”